Articles from Esmee Spaan

live blog about parks and museums and how to boost them with the new technology

Jul 24, 2022 • Ticketing

10 Ways Technology Can Boost the Popularity of Museums and Parks

Most museums and parks focus on the live experience of their visitors. However, with more and more visitors consisting of younger generations such as Millennials and Gen Z, the mobile experience is becoming increasingly important. Especially with visitor numbers declining, now is the time to explore opportunities to attract new streams of visitors. Embracing technology can help with this; discover ten ways to do so and enjoy the benefits.

Live how an event app can help you boost after covid

Apr 14, 2022 • Live

6 Ways How an Event App Can Boost Your Event

This summer the online experience for many festivalgoers will be better than ever. Namely, many event businesses have discovered the benefits of digital transformation, which was fast-tracked thanks to the fast-thinking required by event organizers during a period of lockdowns and restrictions. The lessons of these 2 years have also prompted CM.com to develop its event app, created by Appmiral, to ensure that it better meets the needs of the industry. In this article, we'll give you an overview of how using a mobile festival app can help you take advantage of digitalization. Get ready to fast-track your bounce-back strategy: 6 ways to boost your Covid comeback.

Mar 08, 2022 • Customer Experience

How to Enhance Live Experiences With Technology in the Leisure & Travel Industry

Leisure and travel is an industry like no other. As a business that revolves around live experiences, we know that – unlike other sectors – the experiences you create aren't focused on adding value to an existing product; they're the product itself. So maybe you need a solution that understands this and can help you better engage with your customers as no other sectors do? This can be achieved easily and quickly through digitalization. Read on to find out how.

Nov 09, 2021 • Ticketing

CM.com Acquires Appmiral to Expand the Customer Experience With Festival & Event Apps

We’re delighted to announce that, at the beginning of November, CM.com acquired mobile festival & event app platform company, Appmiral. By joining forces, Appmiral and CM.com can fortify a common goal: to take visitors’ experiences to the next level through cutting-edge mobile and ticketing technologies.

live mobile order explaining how it works

Sep 16, 2021 • Live

Wave Goodbye To Queuing And Crowded Bars At Your Events With Mobile Order

Whether it’s a football match, music festival, or classical concert, there’s nothing more annoying than standing at a crowded bar, fighting to get the barkeeper’s attention for a drink while you miss big chunks of the event. After all, it’s the reason you’re there in the first place. So how do we solve this? Let’s start by looking at something almost all visitors take to events with them: a smartphone. It is already widely used for e-ticketing, so why not also for ordering food and drinks, too? This is where CM.com’s Mobile Order product comes in. The exciting thing is that reducing queuing time isn’t the only benefit this technology can bring events organizers. Let’s take a closer look…

live blog about etickets and the 5 benefits for you

Sep 01, 2021 • Live

The Top 5 Benefits of E-Ticketing

Digitization is shaking up the world of traditional paper ticket sales—and that’s a good thing! Ever since smartphones hit the market in 2007, people have quickly embraced the idea of using convenient digital alternatives. Now, when you want to attend a concert or festival, all it takes is a few taps on your screen and your e-ticket is at your fingertips, ready to be scanned when you enter the venue. But the benefits of e-ticketing don’t stop there. Let’s take a look at the top 5 benefits of e-ticketing for event organizers and attendees.

Aug 02, 2021 • Ticketing

Optimize Your Visitor Experience With the Meta Conversion API for Ticketing (Museums & Parks)

As a result of consumers continuing to move away from traditional retail in favor of digital and online experiences, the world of advertising now relies almost entirely on data. However, due to the recent shift away from cookie-based server tracking, marketers need to consider more intelligent ad-tracking solutions that track customer behavior in a non-invasive way. The Meta Conversion API, or CAPI for short, is a new Meta Business tool that lets you share both online and offline events with Meta’s server, directly from yours. It’s likely to become the next must-have tool for any ticketing business looking to get a grasp on their customers’ journey and optimize their ad experience.

live custom apps are the new standard to reach you target audience

May 18, 2021 • Live

Custom is the New Standard in Ticketing

Event organizers often have a high workload. Customizing your ticket shop with your own design and flow sounds like a time-consuming and complex process, so sometimes organizers do not even start. Good news: this is now a thing of the past. It is very easy to built your own (custom) ticket shop, without any coding skills, at no (yes, you read that right) extra cost. Custom is the new standard! In this blog, we will explain how this works.