Reach your customers with Campaigns, part of Mobile Marketing Cloud. Increase the open rate of your mobile marketing and communicate with your audience.
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Say goodbye to juggling multiple tools and start managing all your campaigns within one platform. The user-friendly Campaigns app takes you in a couple steps through the process of creating and sending a successful mobile campaign. An easy way to send SMS marketing campaigns online.
Easily send out SMS campaigns and text messages to your audience. Campaigns is a solution that is dedicated to non tech-savvy users that want to engage with their customers without using an API.
Watch demo videoSend up to 2.5 million messages in a single campaign
Create templates to re-use the same message easily
Directly calculate the price for your full campaign in the editor
Get advanced statistics on message delivery and open rate
Turn your SMS campaigns into a media-rich brand experiences. Pages is a mobile landing page builder that gets sent together with your text messages offering hyper-personalized brand experiences. Gather valuable information with form fields and map the feedback into the Customer Data Platform.
Add rich and interactive media to any SMS message
Create urgency with limited-time offers and coupon codes
Send messages based on previous actions
Customers using multiple mobile apps and social networks means more complex communication for companies. How do you reach your customers where they are, via the channels most convenient to them?
With Campaigns you can go beyond SMS and choose between a diversity of channels like WhatsApp, Viber, and RCS Business Messaging. Activate all communication channels you need in your dashboard and unleash the power of multi-channel messaging.
Watch demo videoPersonalize every single message using merge tags directly from Address book
Schedule campaigns to be sent at a certain date and spread them over time
Shorten URLs to reduce the size of your message and measure conversion metrics
Simply add smileys and emoji's to your message and bring your campaign to live
Automatically remove duplicate phone numbers from your database
Mobile Marketing Cloud helps you create seamless marketing campaigns and deliver consistent experiences across the whole customer journey, all from a single platform—reaching your customers at the right time with the right message on the right channel.
Watch demo videoSMS marketing combines the oldest and simplest channel - SMS - with marketing platforms and software to send timely, personalized, and interactive messages and campaigns at scale while staying compliant with privacy legislation.
Just as a paid campaign shows ads to people searching the web, a YouTube campaign shows ads to people watching videos, and a direct marketing campaign sends letters to individuals, an SMS marketing campaign sends ads by text message to people using mobile phones.
Opt-in for SMS is the process of getting permission from consumers before sending them marketing messages. The GDPR requires that businesses get express written consent before sending telemarketing or SMS marketing messages to consumers.
Express written consent is a written agreement, on paper or electronically, from a consumer that proves they consent to receive SMS from your business. Many companies also use double opt-in, which require consumers to confirm their subscription after signing up.
SMS marketing offers several benefits for businesses and organizations looking to engage with their audience effectively.
Some key advantages of SMS marketing:
- SMS is universal
- SMS covers the planet
- SMS is customizable
- SMS is instant
- SMS is simple & accessible
- SMS is targeted & impactful
- SMS is ubiquitous
- SMS is easy to implement, manage and track
The greatest open rates are not always reached through the latest in messaging innovations. Despite all technological possibilities, good old SMS remains the channel with the highest open rates. In 2023, SMS boasts a staggering open rate of 98%. For comparison’s sake, email marketing campaigns receive a 20% open rate.
Read moreSurely, we’ve all heard the terms multichannel and omnichannel before. And sometimes even cross-channel or single channel. It seems like these terms are often used interchangeably, making it hard to understand what’s what. It is, however, very important to know the difference between these terms when talking about customer communication – because it can truly make or break the customer experience.
Black Friday 2024 is just around the corner, bringing with it a great opportunity for retailers to maximize their sales. However, standing out in such a competitive event isn’t easy. Consumers expect attractive offers, fast deliveries, and top-notch customer support. In this article, we’ll show you how to simplify the purchasing process during Black Friday, optimizing everything from promotions to logistics and 24/7 customer service. Discover the best strategies to ensure a seamless experience and increase customer loyalty. Don’t fall behind this Black Friday!
Are you already talking to your customers on WhatsApp? You really should! WhatsApp Business Platform, the business communication platform of one of the most popular messaging channels in the world today, has a wide selection of powerful engagement tools to enhance customer communication and boost sales. And they've added another innovative feature under their belt: WhatsApp Carousel.
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Many festivals and events struggle with limited budgets and view an event app as an unnecessary luxury. Nothing could be further from the truth; an event app doesn't have to be a cost but rather an additional revenue stream. It adds tremendous value as a digital assistant for your attendees, and on the other hand, you have an extra tool to provide sponsors and partners with much more exposure and 'stage time.' If you convince your sponsors of this, they will be more than happy to pay for it, and you won't have to worry about your budget anymore. 75% of organizers who use a strong app manage to make more money with the app than it costs them. In fact, some festivals do so well that app revenue can cover a significant portion of their entire technology budget.
In the overcrowded event industry, it's getting tougher to keep your ticket sales going strong. The competition is huge, and everyone's targeting the same audiences. Chances are that a festival with empty lineups and expensive tickets won't survive five years from now. Invest in your brand, innovate, and stand out – that's the only way to build a solid foundation for the future. We've got 7 trends for you to hop onto and make sure you're ready for what's to come.
As a marketer you have undoubtedly heard of the term Customer Data Platform. But what is it and what are you missing if you don't have one? In this guide you can read everything you need to know to bring all your online and offline customer data together and create marketing campaigns that give customers a wow feeling.
Email marketing has come a long way since the first campaign was sent in 1978, and it remains one of the most valuable tools in the modern marketer’s business strategy. But email marketing is sometimes dismissed as ‘spamming’ people and all your hard work crafting targeted, relevant, and timely emails to your customers or prospects will be useless if you don’t do everything you can to optimize email deliverability.
Social media plays a central role in modern-day customer engagement. Personalized messages on the favorite messaging platforms of your customers will skyrocket the customer experience and grow brand loyalty. Meta now introduced a new way to market to your audience: via Facebook Messenger.
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