Tag "Conversational Commerce"

Mar 19, 2025 • Conversational Commerce

Chatting with the Near Future: AI's New Role in the Customer Experience

AI innovations in customer service are emerging more rapidly than ever before, especially with the latest addition of Agentic AI and it’s AI Agents. We spoke with Wael Ali, our Regional Director MEA, on how these AI advancements are transforming customer interactions and enhancing the experience. With Wael's expertise and vision, discover the future of customer service and what it means for businesses today. Whether you're an AI enthusiast or just curious about the future, you won't want to miss these engaging insights!

Mar 10, 2025 • Conversational Commerce

Agentic AI Agents: Helping You Get Things Done

Looking for a smart and capable employee that never sleeps? A little helper that can take over all your menial and repetitive tasks to make your life a little easier? One that will continuously learn and improve itself to keep assisting you the best it can? This may sound like a dream (and an unrealistic one at that), but it's much closer to reality than you might realize! Discover Agentic AI!

Nov 18, 2024 • Conversational Commerce

Ads That Click to WhatsApp: What Are They and What Are the Benefits?

Successful marketing means creating personal and conversational experiences for your customers. And what better place to meaningfully connect to your customers than on their favorite social media platforms and channels such as Facebook, Instagram and WhatsApp? With ads that click to WhatsApp, aka click-to-chat WhatsApp ads, you can offer your customers the direct and personal engagement that they crave. Read all about it!

Sep 04, 2024 • Conversational Commerce

Unlock Communication Excellence With CPaaS

Diving deeper into CM.com's CPaaS approach in empowering business users to unlock Communication Excellence - a guest article by Quadrant Knowledge Solutions, a global advisory and consulting firm focused on helping clients in achieving business transformation goals with Strategic Business and Growth advisory services.

May 19, 2023 • Conversational Commerce

Introducing Instagram Marketing Messages

Today, more and more customer engagement happens on social media. And with good reason. Personalized messages on the favorite messaging apps of your customers can truly benefit your brand awareness. Instagram's new Marketing Messages feature offers a great marketing tool to be visible where your customers are and re-engage them to boost those conversion rates.

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Jan 26, 2023 • Conversational Commerce

Showcase Your Products With WhatsApp Business Product Messages

You might already be using WhatsApp Business as a communications channel for things like customer service, customer feedback, and marketing. However, what many people have yet to discover is the power of WhatsApp Product Messages as a highly innovative and effective way to boost your sales potential on one of the world's most popular online messaging channels.

Jan 26, 2023 • Conversational Commerce

Increase Your Conversions Rate With WhatsApp Business Assisted Sales

You don't need a degree in psychology to know that some customers are more risk-averse than others when it comes to making a purchase. When shopping online everyone has, at some point, been in the position of hovering over the 'confirm payment' button with that little voice at the back of their minds telling them they're about to make a mistake. Sometimes we throw caution to the wind regardless of any doubts we may have and buy the product anyway; in many cases, we abandon our carts and go elsewhere to find what we're looking for.

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Jan 25, 2023 • Conversational Commerce

How to Use WhatsApp Business for Conversational Commerce?

Conversational Commerce is a type of eCommerce that focuses on two-way conversations with customers via the use of online chat tools. It's a concept that's actually been around for quite some time, with former Developer Experience Lead at Uber, Chris Messina, describing it as "the intersection of messaging apps and shopping" back in 2015.

Jan 17, 2023 • Conversational Commerce

How to Meet Customer Demand on the Move

Today’s transport operators face a fresh set of challenges. Sharing data between different parts of the organization. Keeping customers happy across a multitude of channels. And leveraging technology to answer customer expectations—which can be summed up as “get it right, right here, right now”. These aren’t simple issues.

Dec 29, 2022 • Conversational Commerce

Valuable Customer Engagement for Effective Logistics and Durable Customer Relations

With millions of packages being delivered worldwide on a daily basis, communications have become an integral part of the world of logistics. If there is one thing that customers want, it's helpful information about their packages. Did the order succeed? When will it arrive? How can it be returned? If you’re not engaging them on the right channels—the ones they want to use—you’ll see customer dissatisfaction skyrocket at critical moments. So how do you prevent that? Let's take a look at the many different touchpoints and interactions within the delivery journey.

Dec 29, 2022 • Conversational Commerce

Personalizsation in eCommerce: there's more than 'Hi John'

Every eCommerce player knows personalization is important. It’s how you build customer trust and comfort, make your messaging meaningful, and keep web shoppers coming back. But fewer realize how deep and broad real personalization goes.