Say goodbye to juggling multiple tools and start managing all your campaigns within one platform.
Engage customers via personalized campaigns across all messaging channels, email, SMS, and mobile apps.
Easily build on-brand campaigns with AI-suggested content, visual editors and real-time customer data.
Mobile Marketing Cloud helps you create seamless marketing campaigns and deliver consistent experiences across the whole customer journey, all from a single platform—reaching your customers at the right time with the right message on the right channel.
Easily design end-to-end customer journeys with visual and straightforward drag-and-drop creation tools.
Easily create automated personalized experiences with AI and let the AI do the heavy lifting
Measure campaign performance with real-time insights from each and every customer touchpoint.
Say goodbye to disconnected customer journeys with Mobile Marketing Cloud. Our platform offers cross-channel integrations to ensure you reach your customers on their preferred channel.
Request a demoEnhance email marketing with tailored content based on customers' behavior and preferences in advanced segmentation.
Connect with customers on the most popular messaging channels, such as WhatsApp, Facebook, and Instagram.
Reach your customers without them needing to download another messaging app via SMS and Push notifications.
Increase retention, boost customer loyalty and drive conversions with 1:1 website experiences no matter the device. Mobile Marketing Cloud enables you to customize web players and in-app notifications with a visual editor or HTML, CSS, and JavaScript, ensuring all website visits are relevant to each customer.
Visual, Drag-and-Drop Workflows
AI-Generated Personalization
First-Party Data Collection
Mobile Marketing Cloud seamlessly integrates with our service and AI tools to create a unified customer experience and unify data across departments. It effortlessly connects to our Customer Data Platform, AI Decisioning Engine and Mobile Service Cloud.
Our Engagement Platform connects Mobile Marketing Cloud to our Customer Data Platform, ensuring all campaigns are personalized based on real-time insights and behavior.
Our Engagement Platform integrates Mobile Marketing Cloud with our AI Decisioning Engine, automatically creating and suggesting tailored content for marketing campaigns.
Our Engagement Platform combines our Marketing Solutions and Agent Inbox to activate campaigns and newsletters based on service information, designated tags and customer sentiment.
Through our partnership, we at Sligro delivered 30 million personalized promotions, achieved a 5% increase in conversion rates, and saw an 11% rise in location visits, significantly advancing our mission to support food professionals in the hospitality industry.
Sligro
There are many factors that influence the trip you are looking for, such as the travel group and the length of the trip. With the AI Decisioning Engine, we were able to offer a relevant and personalized offer to each customer selected from the large selection from across the travel group.
Mike de Block, CEO Bookit
The AI Decisioning Engine of CM.com provided Corendon with a predictive solution for a personalized approach for almost every aspect in marketing communications. More traditional channels such as print and telephone are also benefiting from these accurate predictions.
Ed Rice, Head of Commercial
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The real product in action - not polished marketing visuals, but exactly how it works.
How our Engagement Platform can help you get better results.
Step-by-step explanations of key features and benefits.
Mobile marketing applies the principles of marketing with a focus on mobile devices such as smartphones and tablets. Mobile Marketing aims to attract, engage, and communicate with customers via content, campaigns, and managed conversations via email, SMS, MMS, social media, and messaging channels.
Mobile marketing isn’t a separate field from conventional marketing. It uses the same marketing principles, and the same metrics, like conversion rates. Where it differs is the channels.
Marketing automation refers to the use of software and technology to automate and enhance marketing activities, such as email and SMS campaigns, social media ad campaigns, chatbot conversations, tracking, A/B testing, and more. Marketing automation software allows you to execute your marketing strategies while you focus on more complex tasks. As an example, you can use marketing automation technology to trigger a pre-written abandoned cart email after a visitor exits your site with a full cart.
Learn moreOmnichannel marketing is the integration and cooperation of the various channels that an organization uses to interact with consumers, with the goal of creating a consistent brand experience and interacting with consumers in a seamless way.
Omnichannel marketing includes physical (like stores) and digital channels (such as websites and social media) and a combination thereof - such as “buy online and pick up in-store”.
A CDP or Customer Data Platform is software that collects customer touchpoints and interactions with your product or service from various channels and sources. It aggregates all this data from multiple sources to create a unified profile of each customer.
A CDP gathers and organizes data in real-time to create profiles for each customer through its centralized database.
Diving deeper into CM.com's CPaaS approach in empowering business users to unlock Communication Excellence - a guest article by Quadrant Knowledge Solutions, a global advisory and consulting firm focused on helping clients in achieving business transformation goals with Strategic Business and Growth advisory services.
The success of any marketing campaign rides on your open rate. If no one opens your marketing content, then generating new business will become futile. There are a plethora of ways to influence open rates. That’s why so many A/B tests are performed on titles, images, colors, and content. But what channel is the best performer when it comes to getting eyes on your brand?
Retailers prepare for Ramadan Season like no other, for it carries particular importance in the Middle East region. Beyond its religious significance, it serves as a prime shopping season of triggered volume sales offering a favorable moment for retailers to reach customers and establish their presence. Retailers engage in fierce competition to gain visibility, and thrive to exceed customer expectations to distinguish themselves and drive conversions. The substantial increase in online engagement throughout this season provides brands with an opportunity to establish connections with their customers.
What’s so great about sports is that it connects all kinds of people. On the other hand, knowing no two sports fans are alike makes it challenging for sports organizations to address different fan segments. The organization behind the Formula 1 Heineken Dutch Grand Prix acknowledged this challenge and didn’t just pack the CM.com Circuit Zandvoort with their best fans. Instead, they’ve managed to enhance their fan experience right at their first racing event in 35 years. What’s more, they keep improving fan engagement year on year. Curious to know how? We’ll share five insider tips on how the Dutch Grand Prix enhanced its fan engagement before, during, and after the race.
Today, more and more customer engagement happens on social media. And with good reason. Personalized messages on the favorite messaging apps of your customers can truly benefit your brand awareness. Instagram's new Marketing Messages feature offers a great marketing tool to be visible where your customers are and re-engage them to boost those conversion rates.
The real estate industry has been comparatively slow to pick up on the benefits of marketing technology and automation, although there are numerous elements of real estate management that are better handled by machine than human. So why the slow uptake?
In an age of mass marketing, as well as constant TV, internet and email advertising, it’s safe to say that peak sales periods like Black Friday and the Holiday Season can be something of an overwhelming experience for consumers around the world. Feeling overwhelmed by irrelevant information from companies that doesn't match their personal needs and desires, it's no surprise people might want to switch off their phones, radios, and televisions, tuning out all forms of marketing until the sales peak season is over. As an eCommerce player, you should always be looking to avoid this by diversifying and personalizing your marketing strategy in a way that suits your customers needs and sensibilities.
WhatsApp newsletters are messages that can be sent from a brand's WhatsApp business account to a specific audience of customers with information that's relevant to them. You can send people special offers, exclusive discounts, and new product announcements. You can also personalize these offers based on special events like holidays and birthdays, or annual promotions like Black Friday and Cyber Monday.
Every eCommerce player knows personalization is important. It’s how you build customer trust and comfort, make your messaging meaningful, and keep web shoppers coming back. But fewer realize how deep and broad real personalization goes.
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