Tag "Customer Experience"

Jun 29, 2021 • Customer Experience

Instagram for Businesses: Connect, Engage and Support Your Customers on Instagram Via API

With Instagram Messaging, brands can manage their presence – making a lot more possible with conversations and be at the forefront of customer experience. The platform’s main features such as shopping, sharing, creating content have made it popular among its users. On the business side of things, it fits squarely into an amazing tool for connecting and resolving customers’ queries. Let's go further and understand what Integrating Instagram Messaging via API means for your business.

May 26, 2021 • Customer Experience

Customer Data Platforms (CDP): The Key to An Ultimate Omnichannel Customer Experience

Until recently, marketing automation was mainly focused on email. Although, email is still a primary communication channel, it’s not the only channel you can use to expand your reach. Today’s customers living in a hyper-connected world want interactions with your brand that are more personalized and through their preferred channels. This includes all mobile messaging channels like SMS and WhatsApp. But, to be truly omnichannel and automated, you need to first unify your customer data – best done with CDP.

May 06, 2021 • Customer Experience

How to Simplify Customer Service: With Advanced Helpdesk System

For decades, customer service has been centered around the “issue of ticket resolution" and "ticket management". When a customer clocks in with a problem, the customer service team works to resolve it as quickly as possible. It's not as simple as it seems, especially with an increasing volume of conversations. With an advanced helpdesk ticketing system, your customer service reps can focus on "conversations and customers" first: the two essential aspects indispensable for delivering a superior customer service experience.

Jan 25, 2021 • Customer Experience

9 Mobile Marketing Mistakes to Avoid in 2021

It’s no secret anymore, consumers expect to be able to engage with brands on their mobile devices. For brands, it is the best channel to reach your customers and to drive sales. While not every business needs a mobile app to meet consumer demand, every business needs a smart mobile marketing strategy. We’ll take you through the mobile marketing errors that shouldn’t be made in 2021.

Jan 12, 2021 • Customer Experience

5 Myths Busted For Automating The Customer Service

In a world dominated by an “I need it now” mentality, customers don’t just want their queries solved. They want them solved efficiently and they want them solved now. The days of being put on hold, or scrolling through websites have come to an end and customer service needs to adjust to keep up. Companies need to provide each individual customer with the smart, tailored experience they deserve, that’s why we set out to develop DigitalCX: a platform for automated customer service.

Jan 11, 2021 • Customer Experience

What is Mobile Marketing?

More than ever, our smartphones are part of our lives and focusing on mobile marketing provides new opportunities for your business. Your customers are on their mobile phones regularly, so make sure you reach them there. In this article you'll learn what mobile marketing is, how to use it, which channels to use and how you can respond to your customers' needs.