Along with a slate of new user features, Apple’s iOS 15 update promises significant changes to your email marketing strategy this fall. These include new privacy protections that will have a massive impact on key metrics, tracking, email list hygiene, and data collection. Learn more about what these iOS 15 changes will mean for your business and what you can do to prepare for them.
The real estate industry has been comparatively slow to pick up on the benefits of marketing technology and automation, although there are numerous elements of real estate management that are better handled by machine than human. So why the slow uptake?
You're probably wondering "What's the point of sending text messages?" Especially since there are now so many new and exciting messaging tools that businesses can leverage in their marketing. As it happens, SMS may be the older brother of these other communication innovations, but it still has some unexpectedly impressive benefits.
When it comes to business messaging and message delivery - SMS works brilliantly. It’s the most accessible channel people still use every day, and it’s unlikely to go away any time soon. And that’s why SMS is used by most businesses, big and small, to communicate with their customers whenever they want and wherever they are.
Has your business made the shift to using esignatures yet? If you’re curious about the benefits of electronic signatures for your business, you’ve come to the right place. In this blog, we’ll share the benefits of esignatures — plus everything you need to know about CM.com’s electronic signature product.
The rise of ecommerce has transformed customer expectations: Today’s consumers want a convenient shopping experience with the ability to quickly and easily resolve issues — the faster, the better. In this blog, we share 8 ways to modernize and scale your customer service experience and retain more buyers.
You’ve mastered business in the US, and now you’re ready to take on the world! But where do you start? Knowing how to market your business globally and maximize your reach will give you a leg up on the competition.
During the annual F8 conference, Facebook announced the roll-out of their Messenger API to support Instagram Messaging. In addition to Facebook Messenger, the Facebook Messenger API now also supports Instagram Messaging! The API allows businesses to manage all messages initiated by people at scale. Let’s dive into Instagram Messaging and learn how your business can use this social media platform to improve your customer experience and drive sales.
Using SMS customer service templates not only saves time but lets your support team create personalized, on-brand communications with just a few clicks. Today we’ll share business text message templates you can use to give your customers the information they need — fast.
Getting permission to text your customers is one of the first rules of SMS marketing. Opt-in text messaging protects consumers by reducing unwanted spam and ensuring they only receive texts from businesses they actually want to hear from. Today we’ll go over why opt-in text messaging is required for SMS compliance and how to use SMS opt-in policies to obtain legal permission to text your customers.
The writing's on the wall: Starting around June 1, 2021, mobile carriers will start strictly throttling and potentially blocking traffic on traditional long codes. Have you been holding off on making the transition to 10DLC for your mobile marketing communications? Today we’ll talk about the benefits of 10DLC and why making the shift gives your business a competitive edge.
The best marketers are always looking for ways to sharpen their marketing efforts and reach more customers. Discover how an effective customer segmentation strategy can increase customer engagement and boost ROI.
What's more impactful than a personal, spoken message? The human voice is one of the most powerful ways to convey information to your customers, supporters, and employees. But how can you do it at scale? Voice campaigns enable you to reach people effectively, boosting engagement and reach while controlling costs.
The on-demand economy has created rapid change in the marketplace. Consumer preferences are changing, favoring simplicity, speed, and efficiency. Is your business keeping up? Using OTT apps can help give your business a competitive edge.
Data management platforms (DMPs), customer relationship management (CRM) systems and customer data platforms (CDPs) can all play an important part in the customer lifecycle, but telling the difference between them can get tricky. Let’s have a look at what they do, how they differ and what they can do for each business.
Select a region to show relevant information. This may change the language.
1-888-296-8880
