“The CPaaS industry continues to be one of the fastest-growing industries. We have been providing thousands of global businesses with software solutions facilitating superior customer experience,” said Jan Saan, Chief Technology Officer at CM.com.
“We are pleased to be named a Major Player in the IDC MarketScape for Worldwide CPaaS. A recognition that our software for Conversational Commerce, configurable messaging and payments solutions with an AI layer, supports businesses in their existing and future needs for customer engagement.”
The CM.com portfolio includes messaging, voice, payments (Europe), and authentication APIs. The Conversational Commerce platform enables businesses to engage with customers across multiple messaging channels such as WhatsApp, Facebook Messenger, and Apple Messages for Business, blended with seamless payment capabilities through in-app payments with Apple Pay, WeChat Pay, and cards that drive sales and facilitate superior customer experience.
IDC MarketScape assesses CPaaS platform vendors that have been innovators in the market. The assessment includes vendors offering multiple APIs, including SMS, voice, related authentication, and payments, processing at least one billion API transactions in 2020.