Tag "Research"

Research report press release about personalization

Jun 25, 2023 • Research

Research on Personalisation: Are Retailers Getting It Right?

Consumers today expect personalised experiences throughout their customer journey. Numerous retailers are falling short of meeting these expectations, but a recent study conducted by CM.com sheds light on the potential for improving overall brand perception by enhancing consumer experiences with personalisation opportunities.

Jul 01, 2022 • Research

CM.com Publishes Research Into Online Habits in South Africa

A new research report from CM.com provides interesting insights into how South Africans are embracing digital channels and online platforms to perform a wide range of activities. 2000 respondents participated in a country-wide research project during the second quarter of 2022. The study shows that life has moved online for people across all income brackets and ages in South Africa in a variety of sectors.