Once you have created the ticket types of your event it is time to set up a sale plan. A sale plan decides which ticket types and venue sections are visible in your online shop, and to who these are sales are visible.
You can create multiple sale plans if you have different limitations to a different sale. For example:
- early bird ticket are only for sale until a certain date and time
- VIP tickets needs to be visible in a different shop then the regular tickets
- Loyal fans need earlier access to tickets
When you are working with sale plans for the first time, please make sure that you do it together with your contact at CM.com, you don't want a mistake in your sale plan. This could affect your complete event.
Setting up a sale plan
When you go to your event and go to the final tab Sale Plans you can start building your rules. In the next step you can find what each button of a rule does. The most important rule is: If you select nothing, there is nothing to be filtered on and everything will be on sale for this button. For example if you do not select a ticket type, all your ticket types will be visa
Sale Start/end at:
When does this rule start or end. If the date is not between these dates the rest of the rule does not matter and will not be looked at by the system.
Shops:
On which shop you want this sale to been seen. Do not forget you always have to add the event to the shop as well in the shop settings.
Subscription types:
With this tab you can fill in that people need a certain subscription in their relation before they can have access to this sale. For example a season ticket holder who has early access to the tickets of a cup match.
Relation tags:
With this tab you can fill in that people need a certain relation tag in their relation before they can have access to this sale. For example the people with the tag ticket buyer 2023 will have earlier access to the 2024 sale.
Ticket types:
With this tab you can decide which ticket types are going on sale. For example, you don't want your free ticket to be visible in your ticket shop so people can get access to free tickets.
Venue sections.
In this tab you can decide which of your venue sections are actually going on sale in the online shop. For example, you want to sell your sections that are in front of a TV camera to be filled first to make it look better on TV, or a venue section is reserved by a sponsor, and you do not want to sell this section to the regular ticket buyers
Max tickets
Here you set the maximum number of tickets that an account can buy in the shop. This can be combined with conditions like relation tag or subscription type, for example: a season ticket holder can buy 2 extra tickets.
If you have set Max. tickets but no relation tag or subscription type, then the setting is valid on account level wide. Each account may then order a maximum of that number of tickets, with 2 or more tickets divided over multiple orders as long as it stays within the maximum.
Total min. amount
Here you can set the minimum amount of tickets to order in a box eo of a ticket type
If you leave Total min. amount empty there is no minimum.
If you leave Ticket type and Boxes blank then the minimum applies to all ticket types and boxes.
In the dashboard you can book fewer tickets than set in this field, so the dashboard overrides the sales plan.
In the shop a message is only shown in the second screen if you have selected less than the set number of tickets.
Max in sale
Here you can set the max number of tickets for 1 section eo 1 ticket type. It is not possible to select multiple courses or ticket types, otherwise the functionality will not work.
If you have multiple ticket types and sections and you want to sell max. 500 tickets overall, you will have to create multiple sales plans. Per sales plan you have 1 section or ticket type with x number of tickets until you reach 500, divided over all sales plans. However, the numbers in a section are not flexible, this means that if a section sells out based on the set number, it is not automatically increased by a number from another section that is not yet sold out.
When the number of Max on sale is reached the box in the shop does not shoot up to sold out, this is because Seated looks at the capacity of the box. This can cause confusion.
NOTE: Do not forget to save any action you do.