WhatsApp Business Platform
Register on our platform to get started with WhatsApp Business Platform. Request access via the WhatsApp icon and set up the WhatsApp sandbox to start testing right away.
Contact usWorking with a WhatsApp Business Solution Provider, such as CM.com, is the most easy way to get access to the WhatsApp Business Platform.
These BSPs are exclusively selected by WhatsApp to offer direct API access to the WhatsApp Business Platform.
Although WhatsApp Business Platform supports different types of messages, the exact features you get depend on your Provider (BSP). So, it’s good to check if they support the type of message you need to send your customers.
CM.com is a Meta Business Partner and Badged WhatsApp partner
The Business Messaging API is our CPaaS solution for easy integration and seamless communication. One Messaging API for multiple channels, WhatsApp Business Platform included.
The RESTful API can be integrated into your existing systems and workflows.
One API for multiple channels
Easy integration in existing software
Flexible and scalable
WhatsApp Business Platform offers hosting via the WhatsApp Cloud API and the WhatsApp On-Premise API.
Learn more about the key differences and find the right fit for your business.
Want to learn more about how Meta handles and ensures important topics such as data privacy and security?
Check out their Data Privacy & Security documentation.
How does data encryption works to ensure privacy and security for WhatsApp Business Messages?
Read the official documentation in the WhatsApp help center.
WhatsApp Pricing is based on conversation categories with corresponding fees. Read all about the pricing model in this blog. Meta has announced some upcoming pricing changes for 2024 and 2025. Find out what those changes mean for you!
In an age of mass marketing, as well as constant TV, internet and email advertising, it’s safe to say that peak sales periods like Black Friday and the Holiday Season can be something of an overwhelming experience for consumers around the world. Feeling overwhelmed by irrelevant information from companies that doesn't match their personal needs and desires, it's no surprise people might want to switch off their phones, radios, and televisions, tuning out all forms of marketing until the sales peak season is over. As an eCommerce player, you should always be looking to avoid this by diversifying and personalizing your marketing strategy in a way that suits your customers needs and sensibilities.
RCS Business Messaging and WhatsApp Business Messaging are both notable channels for businesses that strive for a personal and conversational approach to customer communication. But what features do both channels have? What sets them apart? And more importantly - which channel is most suitable for your business? Let's find out!
The WhatsApp Business green tick is the official badge for Meta verified business accounts. It helps users to distinguish between authentic businesses and fake accounts. Many users place high value on the green tick, and brands sporting this badge will see a positive impact on their business. But how can you business apply for the green tick badge? Read all about it below.
As a member of the customer service team, you stand on the front lines of customer interaction every day. In a world where customers demand quick and personalized service, long wait times, impersonal responses, or worse, incorrect answers, can quickly drive a customer away. Your goal, however, is to connect customers with your organization and deliver the best answers and service possible. It’s incredibly satisfying to see a customer leave a conversation happier and eager to purchase your product. Your efforts can significantly enhance the customer experience, but you need the right tools to truly excel. Integrating these tools into a platform amplifies your capabilities and lets you experience the power of the platform effect.
We all want to get our brand messages out there. We want to engage with our customers, raise brand awareness, and connect with our target audience. WhatsApp Business Platform helps you safeguard the way you communicate with (potential) customers, making sure that you provide them with a meaningful and relevant customer experience to help grow your business.
WhatsApp is one of the dominating apps in the messaging landscape, securing its position as the top messaging channel. According to Statista, WhatsApp stood out as the messaging app with the most active monthly users in 2022.
Are you already talking to your customers on WhatsApp? You really should! WhatsApp Business Platform, the business communication platform of one of the most popular messaging channels in the world today, has a wide selection of powerful engagement tools to enhance customer communication and boost sales. And they've added another innovative feature under their belt: WhatsApp Carousel.
WhatsApp and Facebook Messenger are both established messaging channels for customer engagement. But what are the differences? Which advantages does each channel have for what business use case? Let's dive into the details
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