Today, more and more customer engagement happens on social media. And with good reason. Personalised messages on consumers' favourite messaging apps can truly benefit your brand awareness. Instagram's new Marketing Messages feature offers a great marketing tool to be visible where your customers are and re-engage them to boost those conversion rates.
WhatsApp has released its new Cloud API. What are the key differences between the WhatsApp On-Premise API and the WhatsApp Cloud API?
RCS, or Rich Communication Services, is the latest evolution in text messaging, and it's well on its way to becoming the world's biggest messaging channel. There’s never been a better time to explore what RCS can do for your business.
Did you know WhatsApp can add value to your business? With WhatsApp users in the United Kingdom projected to reach 38.35 million users by 2025, businesses can benefit from this immensely popular messaging channel.
In today's transport and delivery industry, businesses face new challenges to keep their customers happy daily. Customers expect fast, flexible, and sometimes even same-day delivery, and demand to be kept up-to-date promptly. Yet, time is money, and costs need to be cut. Regaining control of the delivery process will significantly benefit your business. SMS can make a difference.
Today’s consumers expect simplicity and convenience when communicating with a business. That means easy engagement and reachability when the customer needs it. Being present on the right communication channels can make or break the customer experience.
Building meaningful relationships with customers is something we all wish to do. A good customer relationship will increase brand loyalty and, in the long run, revenue. Instagram is an excellent place to build good customer relations due to its social nature.
Looking for a new way to boost your sales? Want to showcase your products and services on one of the most popular messaging channels today? You might already use WhatsApp Business to engage with your customers, but did you know that you can also use WhatsApp to boost your sales? Let's take a look at how to optimise your WhatsApp Business usage with product messages.
Microsoft Teams has become a staple of the business world. Part of its boost in popularity has been thanks to working from home becoming the norm in recent times. The fact it is currently one of the fastest growing products in the world should come as no surprise. Microsoft Teams handles internal communications, meetings and offers options for document management and app integrations. But did you know you can also use it as a platform to make business calls?
So you wish to set up an SMS strategy for your business? Not a bad idea, considering the 5.1 billion people around the world who are subscribed to mobile services. That's a whopping 67% of the global population within your reach with this powerful communication tool.
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