Articles from Esmee Spaan

Jun 30, 2023 • Ticketing

Ticketing: the first touchpoint of the Formula 1 Heineken Dutch Grand Prix fan experience

Ticketing is the first touch point of any event, which is why it's essential it runs smoothly to give your customers a great first impression. At the Formula 1 Dutch Grand Prix, demand far outstrips supply, so the organisers were looking for an innovative ticketing system to help them manage ticket allocation smoothly. That's where we came in.

Live 5 ways to optimize customer service in leisure

Jan 16, 2023 • Live

Five ways to optimise customer service in the leisure industry

The leisure industry is undergoing a tremendous shift in how service providers – be it sports stadiums, venues, or events organisers - communicate with their visitors, especially regarding customer service and guest interaction.

Live how an event app can help you boost after covid

May 17, 2022 • Live

6 ways an event app can boost your COVID comeback

This summer the online experience for many festivalgoers will be better than ever. Many event businesses have discovered the benefits of digital transformation, which was fast-tracked thanks to the quick-thinking required by event organisers during a period of lockdowns and restrictions. The lessons of these 2 years have also prompted CM.com to develop its event app, created by Appmiral, to ensure that it better meets the needs of the industry. In this article, we'll give you an overview of how using a mobile festival app can help you take advantage of digitalisation. Get ready to fast-track your bounce-back strategy: 6 ways to boost your Covid comeback.

live blog about etickets and the 5 benefits for you

Nov 18, 2021 • Ticketing

The top 5 benefits of e-ticketing

Digitisation is shaking up the world of traditional paper ticket sales—and that’s a good thing! Ever since smartphones hit the market in 2007, people have quickly embraced the idea of using convenient digital alternatives. Now, when you want to attend a concert or festival, all it takes is a few taps on your screen and your e-ticket is at your fingertips, ready to be scanned when you enter the venue. But the benefits of e-ticketing don’t stop there. Let’s take a look at the top 5 benefits of e-ticketing for event organisers and attendees.

Nov 12, 2021 • Ticketing

CM.com acquires Appmiral to expand the customer experience with festival & event apps

We’re delighted to announce that, at the beginning of November, CM.com acquired mobile festival & event app platform company, Appmiral. By joining forces, Appmiral and CM.com can fortify a common goal: to take visitors’ experiences to the next level through cutting-edge mobile and ticketing technologies.

live mobile order explaining how it works

Oct 14, 2021 • Ticketing

Wave goodbye to queuing and crowded bars at your events with Mobile Order

Whether it’s a football match, music festival, or classical concert, there’s nothing more annoying than standing at a crowded bar, fighting to get the barkeeper’s attention for a drink while you miss big chunks of the event. After all, it’s the reason you’re there in the first place. So how do we solve this? Let’s start by looking at something almost all visitors take to events with them: a smartphone. It is already widely used for e-ticketing, so why not also for ordering food and drinks, too? This is where CM.com’s Mobile Order product comes in. The exciting thing is that reducing queuing time isn’t the only benefit this technology can bring events organisers. Let’s take a closer look…

live custom apps are the new standard to reach you target audience

May 24, 2021 • Ticketing

Custom is the new standard in ticketing

Event organisers often have a high workload. Customising your ticket shop with your own design and flow sounds like a time-consuming and complex process, so sometimes organisers don't even start. The good news: this is now a thing of the past. Since the update to CM.com's ticket shop it is very easy to build your own (custom) ticket shop, without any coding skills, at no (yes, you read that right) extra cost. Custom is the new standard! In this blog we will share the 2 most important updates.