Boost customer engagement with Instagram's automated business-initiated messages, offering customers innovative ways to connect with their favourite brands – a level of interaction previously unattainable on the platform.
By using personalised recurring messages based on a customer's preferences, you can offer relevant content or announcements that resonate with their interests and increase satisfaction.
Inform your audience about new product launches, build excitement and anticipation, create buzz around your new product, and ultimately drive sales and revenue for your business.
Improve customer retention by keeping your customers informed about sales deals, improve their overall experience, and increase the likelihood of repeat business and customer loyalty.
Improve customer satisfaction by enabling Instagram as a service channel while offering a complete shopping experience and driving revenue growth.
Enhance Instagram support by providing post-purchase assistance, order tracking, managing returns, optimising costs, and reducing customer wait times.
Automate Instagram conversations to boost efficiency, cut costs, and leave your customers delighted.
Suggest products, answer questions, and help customers make confident purchases, encouraging them to return.
Transform Instagram chats into conversions. Deliver a complete shopping journey in a single chat from start to finish.
90% of its users follow at least one business, and 83% of users say that Instagram helps them discover new products and services.
Send personalised messages, offers, and promotions, and connect with your audience to drive your marketing goals.
Utilise Instagram for brand discovery, education, and nurturing your audience to ultimately drive sales.
Integrate Instagram Messaging directly through our Connectivity platform. Our API combines multiple communication channels into a single platform.
Want to provide customer service via Instagram? Mobile Service Cloud lets you interact with your customers in one easy-to-use inbox.
Send Instagram marketing campaigns with Mobile Marketing Cloud and create personalised omnichannel experiences that increase customer engagement.
The holiday season is here, bringing a valuable opportunity to connect with customers in a more meaningful and personalised way. By using messaging channels like WhatsApp, RCS and SMS, your business can stand out by delivering curated offers, support, smart deals and festive cheer directly to your customers' phones. These interactions can create a memorable customer experience. In this blog, we’ll explore how leveraging these channels can not only enhance customer satisfaction but drive sales during the busiest time of the year.
Cybercrime is on the rise. Criminals attempt to impersonate trusted businesses to extract personal details, login credentials and even banking information from customers. As a result, the trust between customers and businesses is damaged. So, how can you help your customers know which messages are legitimate? RCS Business offers verified sender profiles, helping customers identify official business accounts and engage with businesses with confidence.
RCS (Rich Communication Services) is a rising star among conversational channels. It combines the reliability of SMS with the added benefits of rich media and interactive features from modern messaging apps. Yet, its only hiccup was that RCS didn't have the same reach without support from Apple's iOS. Well, until now, Apple has now confirmed it will support RCS in iOS 18.
Organisations face a significant challenge in effectively managing overdue payments and cash flow in a positive light with customers. To collect payments while keeping relationships intact and increasing engagement, SMS has emerged as a powerful, efficient and convenient tool for both businesses and customers. In this blog, we’ll explore how to effectively use SMS for late payments, highlighting its benefits and best practices.
WhatsApp and Facebook Messenger are both established messaging channels for customer engagement. But what are the differences? Which advantages does each channel have for what business use case?
Everybody has probably used, or at the very least heard of, Facebook and its communication channel, Facebook Messenger. But did you know that Facebook Messenger can significantly add value to your business? In this blog, we'll explore how you can use this versatile channel to reach your audience.
In the real world, people use different environments to achieve different goals. They’ll go to brick-and-mortar shops to compare prices and competitors. Visit a showroom to experience products up close. Or schedule a meeting to see a live demo. But is that how it works in the digital world? Yes, it is. The digital world has various environments, too, from websites to messaging channels, social platforms and more.
Every channel where customers interact with a brand offers a different experience. Among the most distinctive is Instagram. Unlike other social media apps, Instagram users scrolling through posts often feel a deeply personal connection with the sources they follow: celebrities, favourite products, and subjects they’re passionate about. It’s a community built on trusting influential people.
WhatsApp has a number of policies in place to help them improve the overall customer experience and build a more positive relationship between consumers and online businesses. One such policy specifies that, before sending any messages to your customer through WhatsApp Business, companies must first receive consent to do so.
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